Research study showing an increase in mobile gambling worth of up to $100bn in 2017

With more and more people turning towards smartphones and tablets, while abandoning the old-fashioned cellular phones, there is no surprise that such devices are slowly replacing the duties of personal computers and laptops. Online betting used to be about pushing buttons on your keyboard in front of a huge CRT monitor, but now technology is evolving in your pocket through complex operating systems.

In order to survive, bookmakers have hired developers to create the most attractive and user friendly standalone apps or web integrated apps, so you can easily place your bets from wherever you are and return to your daily routine afterward.

William Hill is one of the leading bookies in the mobile betting field, having just received the Mobile Operator of the Year prize at the International Gaming Awards, for their iPhone app.

A study carried out in 2011 has shown an amount of $20bn wagered through mobile devices worldwide, while a recent study by Juniper Research foretells an increase of up to $100bn in 2017, which should bring a net profit of $45bn to online gaming companies.

Most mobile wagers are associated with sports betting, since casino or poker apps are currently lacking or underdeveloped. However, that should change in the following years and it is even expected such apps will overthrow the current dominance of sports betting apps. A step towards this goal has been announced by a social gaming company called Zynga, which provides play-for-fun casino games to Facebook users. Their plan is to incorporate real-money gambling through social networks and develop mobile apps in order to accomplish this objective.

So buy yourself a smartphone and get with the trend. Some bookies, like William Hill, even encourage mobile betting and offer a wide range of bonuses and promotions for bets placed through such devices. Go check them out and remember to bet responsibly.

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